Hello, my name is Kevin BriodySVP, Chief Strategy Officer @PaceComm. Borderline obnoxious @WinTheDay fan. Dad of many daughters.
My focus and passion is on helping brands embrace emerging marketing strategies, including influencer, social, content marketing and beyond. I also love variety and new challenges, translating into an 18+ year career with a bit of everything. I’ve been lucky enough to be part of a startup who thrived (successful exit via acquisition), and two we'll call "learning experiences". I've driven influencer and product marketing at one of the world’s largest software brands. Led strategy, account, and business development for speciality agencies out on front of the social media and content marketing waves. Somewhere in there I got the non-profit bug and ran marketing for a Bill & Melinda Gates Foundation-funded social enterprise serving the public library community. My current role involves leading the strategy team and select accounts for Pace - a 300+ staff agency with 5 offices that was recently named the Content Marketing Agency of the Year.
A great example of one of the many programs CCL supports for young, emerging leaders. #greensboro
May 3, 2018
CCL continues to drive innovation around managing talent in the gig economy.
April 23, 2018
Take a moment to recognize amazing work by by old haunt @PaceComm = #Webby People’s Voice:
April 5, 2018
March 25, 2018
One week at the Center for Creative Leadership transformed how Matthew Breman will lead for the rest of his career.
March 13, 2018
Defining generations: Where Millennials end and post-Millennials begin
March 2, 2018
In short, its hard to continuously foster an innovation culture.
February 9, 2018
Great career perspective from my new boss, Vice Admiral (Ret.) John Ryan.
January 30, 2018
One of the reasons I joined CCL: world-leading research on important topics such as leadership dev for women.
January 24, 2018
New from my company, just for HR leaders - worth a subscribe!
January 23, 2018
This is…weird. I had assumed CompuServe died off decades ago.
December 15, 2017
“It's a social-validation feedback loop ... you're exploiting a vulnerability in human psychology” - Sean Parker re…
November 9, 2017
TIL that "yarn bombing" is a thing - great talk: How to Achieve Your Most Ambitious Goals | Stephen Duneier | TEDxT…
November 8, 2017
Text spam is an outstanding way to rapidly alienate voters. Don't. Do. It: As local elections loom, voters drown in…
November 8, 2017
These are weirdly brilliant: Brooks Brothers Made an Ad Star Out of an Instagrammer and His Great Looping Selfies
November 1, 2017
Will Twitter finally step up as well? Reddit bans Nazi boards in crackdown on ‘violent’ content
October 26, 2017
So true, and so sad. Facebook is fast becoming just another pay-to-play media platform.
October 25, 2017
Four Reasons to Love Old Navy's Instagram - Pace Blog
October 25, 2017
What The Economist learned in its first year on Snapchat Discover
October 25, 2017
If you believe in your product or service, make it just as easy to cancel as to order in the first place. #customerexperience
October 20, 2017
Doubt Twitter will ever make an honest attempt to curb abuse - there's simply too much money in it.
October 15, 2017
Beautiful and heart wrenching story
October 13, 2017
Has to be a balance - open vs private vs remote/mobile workspaces: Don’t Get Too Comfortable at That Desk
October 9, 2017
Amazing social copy on this Facebook post by @nytimes.
October 6, 2017
It’s almost touching how so many people are concerned enough about helping me lower my interest rates that they call me 4x/day. #feethelove
October 6, 2017
Two of my favorite smarthome toys unite! Sonos launches public beta for Alexa
October 4, 2017
The Results Are In: Top Digital Analytics Trends of 2017
September 27, 2017
Can’t fathom why Ravens/Jags game isn’t on TV nationally. Missed opportunity…I seriously don’t understand the NFL.
September 24, 2017
Facebook Instant Articles: A Simple Guide for Marketers and Publishers
September 22, 2017
The rate of tech change continues to accelerate: The iPhone X’s notch is basically a Kinect
September 19, 2017
Honest Q: Outside of retail banking, what financial jobs are actually safe from AI and automation?
September 19, 2017
I'd love to see a brand do the opposite now - more positivity = lower prices. How Snickers Used Social Media Outrage
September 18, 2017
Pressure from/working with US government 3 letter agencies is so far a common discussion topic among startups at #TCDisrupt
September 18, 2017
Rolling Stone, Once a Counterculture Bible, Will Be Put Up for Sale
September 18, 2017
Future of content? Washington Post's robot reporter has published 850 articles in the past year - Digiday
September 16, 2017
Bye Bye Gen Y, Hello Gen Z - more smart insights from my colleagues @PaceComm
September 15, 2017
Another great example of the potential of AR/MR: General Motors International
September 15, 2017
I may need to up my gadget budget for this fall... The five most important things from Apple’s iPhone X event…
September 12, 2017
Writers & UX Designers: The Dynamic Duo Your Brand Needs, from @PaceComm
September 11, 2017
The coming mad scramble among mayors and governors will be epic: Amazon wants to open a second HQ in North America
September 7, 2017
September 6, 2017
Regular reminder - take FB's metrics with enormous grains of salt: Facebook Ad Metrics In Spotlight Yet Again
September 6, 2017
Content Marketing in Challenging Industries: Cannabis, Alcohol + Financial Services
September 6, 2017
So maybe Tom Herman has some more work to do at Texas. Ouch.
September 2, 2017
So much brilliance in this piece: This Is a Generic Millennial Ad
August 31, 2017
Has "Above the Fold" Gone the Way of Phone Books? - Pace
August 29, 2017
Mobile first and always “57% of consumers’ time spent using digital media is now taking place in mobile apps”
August 28, 2017
Saying it again. If you demand I rotate my screen to view your unwanted and intrusive ad, you are failing at advertising.
August 27, 2017